Last updated on January 1st, 2025
Introduction
At Scalable.agency (“we,” “our,” “us”), your trust matters. We built our platform to help you get more from your advertising data while respecting your privacy and meeting the requirements of the platforms you connect to.
This Privacy Policy explains:
What information we collect when you connect advertising accounts.
How we use that information to provide and improve our services.
Your rights to access, control, and delete your data.
How we comply with Meta and Google Ads platform rules.
By connecting your accounts or using our services, you agree to the terms of this Privacy Policy.
Products
1. AI Ads Platform
Connects directly to Meta Ads and Google Ads.
Automates competitor analysis, creative generation, ad testing, and reporting.
Keeps brand assets consistent while scaling campaign volume.
Helps one strategist manage 30+ accounts efficiently.
2. Creative Automation
Generates ad variations (copy, visuals, in-situ product shots).
Adapts best-performing industry formats for your brand.
Cuts manual design and upload time for agencies and SMEs.
3. Structured Testing Engine
Systematically tests hypotheses across channels.
Surfaces winning messages, formats, and offers faster than manual methods.
Optimizes spend by focusing on high-performing ads.
4. Competitor & Trend Insights
Pulls and analyses live ad data from your category.
Identifies gaps, missed opportunities, and trending creative angles.
Keeps campaigns fresh and aligned with what’s working across the industry.
5. Automated Reporting & Alerts
Real-time dashboards for performance and ROAS tracking.
Weekly summaries with insights, fatigue detection, and growth opportunities.
Slack/Email integrations for updates and alerts.
Data We Access
When you connect advertising accounts (e.g., Meta Ads, Google Ads), we access data via the official APIs provided by those platforms. This may include:
Campaign performance metrics (impressions, clicks, conversions, spend).
Ad creatives, copy, and targeting parameters.
Account identifiers required for authentication.
We access data through secure OAuth authentication and never collect your account passwords.
We do not collect sensitive personal data such as financial information, government IDs, or health records.
How We Use Data
We use the data we access only to:
Deliver the features of our platform, such as campaign optimisation, insights, and reporting.
Improve our algorithms by analysing anonymised and aggregated performance data.
We will never sell, rent, or transfer Meta or Google Ads data to third parties.
Compliance with Platform Policies
Meta: Our use of Meta Ads data complies with the Meta Platform Terms and Developer Policies. Data is only used to provide our service and will not be shared beyond that scope.
Google: Our use of Google Ads data complies with the Google API Services User Data Policy, including the Limited Use requirements.
Scalable.agency’s use of information received from Google APIs will adhere to the Google API Services User Data Policy, including the Limited Use requirements.
User Control & Data Deletion
You remain in control of your advertising account data:
Revoke Access:
For Google: via Google Security Settings.
For Meta: via Meta Business Integrations.
Request Deletion: You may request deletion of your stored data at any time by emailing info@scalable.agency.
Upon request, we will delete data from our systems except where retention is legally required.
Disconnecting your accounts stops new data collection, though anonymised and aggregated data may be retained to improve algorithms.
Sharing and Disclosure
We only share information with:
Trusted service providers (e.g., cloud hosting, analytics) under strict confidentiality agreements.
When required by law, regulation, or to protect our legal rights.
We do not share data with advertisers, third parties, or data brokers.
Your Rights (GDPR, CCPA and Similar Laws)
Depending on your location, you may have the following rights:
Access: Request a copy of the data we hold about you.
Correction: Ask us to update or correct inaccurate data.
Deletion: Request that we delete your data.
Portability: Request a copy of your data in a structured, machine-readable format.
Opt-Out: Under CCPA, you may request that we do not “sell” your personal information (we do not sell data in any case).
To exercise these rights, contact us at info@scalable.agency.
Security & Retention
We apply industry-standard technical and organisational safeguards to protect your information against loss, misuse, and unauthorised access.
Data is retained only as long as needed to deliver our services, or as anonymised aggregates for improving our algorithms.
Children’s Data
Our services are not directed to or intended for children under 13 (or under 16 in certain jurisdictions such as the EU/UK). We do not knowingly collect personal information from children. If you believe we have collected such data, please contact us and we will delete it promptly.
Changes to This Policy
We may update this Privacy Policy from time to time. Updates will be posted on this page with the revised date. Significant changes will be communicated to users where required.
Contact Us
If you have any questions about this Privacy Policy or your data, you can reach us at:
📧 info@scalable.agency
📍 2 Eastbourne Terrace, London, W2 6LG
